CRM
- Import customer contacts from FranPOS
- Search the customer database
- See communication history
- Segment customers for the next message
OpsBeacon Connect
A Better Way to Connect With Your Customers
CRM, SMS campaigns, automation, and a true two-way texting inbox that works alongside FranPOS without replacing your POS.
Customer marketing should not disrupt customer communication.
FranPOS is useful for running the store. Customer marketing inside the same workflow can be difficult to configure, and promotional messages can get tangled with the texts a store uses for confirmations, reminders, and service updates.
When promotional and operational communication depend on the same messaging channel, an opt-out can disrupt the communication workflow a store relies on.
OpsBeacon Connect gives the store a dedicated CRM and SMS platform that works alongside FranPOS. Keep FranPOS for the POS and scheduling. Use Connect for the customer CRM, campaigns, automation, and conversations.
See the conversation, not just the send
Campaign, inbox, and replies. Example numbers are fictional.
Step 1
Build a campaign and choose the audience
Example customer: (555) 010-0199
Step 2
Send to a customer on the store number
Example customer: (555) 010-0199
Step 3
Open the SMS Inbox and read the reply
Example customer: (555) 010-0199
Step 4
Reply inside OpsBeacon
Example customer: (555) 010-0199
Step 5
Reply by text from a staff phone
Example customer: (555) 010-0199
Step 6
Reply by email-to-SMS
Example customer: (555) 010-0199
What you use it for
Campaign Builder
- Choose an SMS campaign or an email campaign
- Choose the audience
- Send now or schedule
- Watch SMS segments and marketing email usage
SMS Automation
- Automated follow-up
- Inactivity and lapsed-customer campaigns
- Behavior triggers where FranPOS data supports them
- Approval Required is the default
SMS Inbox
- Two-way conversations on the store number
- Reply in OpsBeacon
- Reply by SMS from a staff phone
- Reply by email-to-SMS where that path is enabled
Consent and compliance
- Informational and marketing consent stay separate
- STOP, HELP, and Do Not Contact are enforced
- A2P registration and a dedicated texting number
- A phone number alone is not marketing permission
Works alongside FranPOS
Connect is a FranPOS SMS marketing alternative for stores that want a separate customer communication layer. It is not a FranPOS replacement, and it is not an endorsement by FranPOS.
Import the customers you already have, then pick up new customers with an incremental sync. Appointment activity can refresh visit segments on a short window. FranPOS does not provide a verified customer webhook, so edits and deletes in FranPOS are not mirrored automatically.
That separation matters for pet grooming marketing and franchise customer marketing: retention texts, reactivation, and two-way SMS live on a dedicated business text inbox.
Texting that can pass carrier review
The normal low-volume path collects your business and program details, registers the brand and campaign, assigns a store number, and waits for carrier approval. You can watch friendly status in Connect. Standard or mixed campaigns that need extra carrier budget still wait for OpsBeacon cost approval. A new Connect store is not asked to call support just to start the low-volume registration.
Simple pricing
Standard price
$99/month
$99 setup
Launch referral offer
$49/month
Setup waived
Requires a qualifying referral code.
- CRM
- SMS and email Campaign Builder
- SMS automation, plus scheduled email campaigns
- Two-way SMS inbox and a dedicated business texting number
- 1,000 marketing SMS segments each billing period
- 5,000 marketing emails each billing period
- FranPOS customer import and A2P registration
- 1,000 additional marketing SMS segments: $25. Purchased credits stay until they are used.
- Inbound messages, inbox replies, informational texts, and OpsBeacon system emails do not use the marketing pools.
Have a referral code? Qualifying referral codes unlock our $49/month launch rate and waive the $99 setup fee.
Questions
What is OpsBeacon Connect?
OpsBeacon Connect is a standalone CRM and customer marketing product. It includes a customer database, SMS and email campaigns, SMS automation, and a two-way text inbox, with its own texting number and consent records.
Who is OpsBeacon Connect for?
It is for Woof Gang franchisees and similar service businesses that want clearer customer communication without replacing the point of sale they already use.
Does OpsBeacon Connect replace FranPOS?
No. Keep FranPOS for the register and scheduling. OpsBeacon Connect is the customer communication layer that works alongside it.
Can OpsBeacon Connect work with FranPOS?
Yes. You connect a FranPOS API token, import customers, and keep new customers coming in with an incremental sync. OpsBeacon does not replace FranPOS.
What does OpsBeacon Connect cost?
OpsBeacon Connect is $99/month with a $99 setup fee. Customers with a qualifying referral code can receive launch pricing of $49/month with the setup fee waived.
How many SMS messages are included?
Each month includes 1,000 outbound marketing SMS segments. Another 1,000 segments are $25. Inbound texts, inbox replies, and informational or appointment texts do not use that marketing allowance.
Does OpsBeacon Connect support email marketing?
Yes. Each billing period includes 5,000 marketing emails. Transactional OpsBeacon emails, such as verification and billing notices, do not count.
How many marketing emails are included?
5,000 marketing emails per month. There is no automatic email overage charge.
Does it support SMS?
Yes, including 1,000 marketing SMS segments per month.
Can I create both SMS and email campaigns?
Yes. Campaign Builder lets you choose an SMS campaign or an email campaign. SMS uses marketing text consent. Email uses a valid email address and email marketing eligibility.
Do I need Gmail or Google Workspace?
No. OpsBeacon Connect sends campaigns through the OpsBeacon platform and does not require customers to connect a Google account.
Can customers reply?
Yes. Replies land in the SMS Inbox for that store.
Can staff reply from OpsBeacon?
Yes. Owners and managers can reply in the SMS Inbox.
Can staff reply from a phone?
Yes. Where the store's SMS relay is enabled, staff can reply by text from the phone number OpsBeacon has on file for them.
Can staff reply by email?
Yes, where email-to-SMS is enabled for the store. A reply to the conversation email is sent as the store's text.
How is customer consent handled?
Informational consent and marketing consent are separate. A phone number on file is not treated as permission to send marketing texts. STOP and Do Not Contact override marketing sends.
What happens if someone replies STOP?
STOP applies to the OpsBeacon Connect texting number. It is recorded as a marketing opt-out and further marketing texts from Connect stop. Because Connect is a separate number from day-to-day FranPOS messaging, that opt-out stays on the Connect program.
How does SMS onboarding work?
You enter the business and program details, acknowledge carrier registration costs, and OpsBeacon submits the standard low-volume registration. The carrier reviews it. When it is verified, the store number can send and receive.
Does the business receive its own texting number?
Yes. Each approved store gets a dedicated business texting number.
Can campaigns be automated?
Yes. SMS automation can follow inactivity and supported customer activity. New automations stay in Approval Required until you approve a send. Email campaigns are built and scheduled in Campaign Builder and use the monthly marketing email allowance.
Can existing customers be imported?
Yes. After FranPOS is connected, Connect imports customer id, name, mobile, email, and address fields when FranPOS provides them. It does not guess SMS consent from the phone number.
Does it require replacing the POS?
No. OpsBeacon Connect is designed to sit beside an existing POS such as FranPOS.
Start Connect, or see it first
Get started after you verify your email. Standard pricing is $99/month plus a $99 setup fee. A qualifying referral code unlocks $49/month and waives setup. Or request a demo with no subscription.
Already on a full OpsBeacon plan that includes CRM and SMS? You do not need a second Connect subscription. See full OpsBeacon plans.